ULT FIELD 7

This video introduces the Sony ULT FIELD 7 wireless speaker and demonstrates key features.

We start by a main character bringing the portable speaker with its handle on his shoulder to show it's portable in a street. He puts the speaker on a table and when he presses the ULT button, the street suddenly turns into a dance floor to show that the speaker changes the whole mood as if you were on the dance floor. The main character and his friends are having fun with the powerful sound.

Then the camera zooms into the speaker, and the speaker exterior looks transparent to show the internal structure of the speaker. It shows a uniquely-shaped, X-Balanced Speaker Unit, designed for powerful and high-quality bass sound. The camera then zooms out, showing the dance floor is filled with the sound spreading in a circle around the people having a party. The speaker lights up while synchronising with music to show how the ambient light works and elevates the party experience.

Back to the real world, in the street, the main character and his friends are enjoying music with dancing and parkour. The product is placed in three different locations in the morning, noon and evening to show up to 30hr battery Life. The product is at a beach and seawater splashed onto the product shows its waterproof and rustproof properties. The product is at the beach and sand is on the speaker to show its dustproof properties. The screen is divided into two different locations: one shows the product is placed vertically, the other shows the product is placed horizontally, showing the product fits for any party. It shows six units of the speaker are lined up and each of them is connected and its lighting is synchronised to show how Party Connect to fills your space with music and light.

We see that a guitar or microphone input allows the guests to enjoy a guitar or karaoke.

The video ends with "Massive Bass. Ultimate Vibe." title and a product shot, followed by the Sony animated logo.